EPICENTRE Project at ANDICOM 2024: Unlocking New Opportunities in Colombia

Submitted by Joan Puate Puy on 26 September 2024

ANDICOM 2024 Epicentre i Clúster Digital

In the first week of September 2024, the EPICENTRE Eurocluster project took part in ANDICOM 2024, one of the leading technology and telecommunications events in Latin America. This participation allowed Clúster Digital, one of the consortium members of the project, to gain a first-hand understanding of Colombia’s digital ecosystem, an emerging market full of innovation potential and growth opportunities.

A Strategic Presence at ANDICOM 2024

Isabel Botey and Yeimy Ospina, representing Clúster Digital de Catalunya and EPICENTRE, engaged with key players in the local digital and telecommunications sector, exploring collaboration opportunities. Over the course of the event, they held enriching conversations with Colombian companies, gaining insights into the country’s innovation needs. These interactions led to the creation of over 124 commercial contacts and nine formal meetings with sector-specific companies, showcasing a robust interest in cross-border collaborations.

ANDICOM also served as a platform for Clúster Digital to engage in 15 Meet & Business sessions, connecting them with top-tier companies in the region. These sessions facilitated networking opportunities and fostered meaningful discussions about future partnerships that could benefit both Catalonia and Colombia.

One of the highlights of their participation was a meeting with Colombia's Chambers of Commerce, which included discussions with cluster associations and companies from various Colombian regions. These meetings opened doors to future international collaborations, laying the groundwork for shared strategies and the exchange of best practices with clusters from around the world.

EPICENTRE: Expanding Internationalization Horizons

The participation in ANDICOM 2024 also proved to be an excellent opportunity for promoting the EPICENTRE Eurocluster project. As a coordinator of this program, Clúster Digital identified numerous avenues for internationalization, specifically for the companies involved in the EPICENTRE initiative. These opportunities extend beyond mere business expansion, aiming to foster deep technological and commercial cooperation between Catalan and Colombian enterprises.

Looking ahead, Clúster Digital de Catalunya is committed to nurturing the relationships established during ANDICOM 2024. The cluster will continue to facilitate internationalization for its members, creating opportunities for collaboration with strategic markets such as Colombia. By leveraging the insights and connections gained during the event, Clúster Digital aims to pave the way for long-term business ties and shared technological innovation between Europe and Latin America.

This engagement at ANDICOM not only highlights the growing importance of international cooperation but also emphasizes Clúster Digital's role in driving digital transformation through strategic global partnerships.

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