The general objective of EU4SportsClusters Alliance is to implement and test a Joint Internationalization Strategy for a European Strategic Sport Clusters Partnership (ESSCP), maximizing the potential of its cross-sectoral nature, developing new value chains and exploiting international opportunities for SMEs, specially those existing in third markets outside the
The ESSCP is made of 4 Sport Clusters (INDESCAT, Sport and Technology, Flanders’ Bike Valley and Cluster Montagne) and EPSI, covering 4 countries (Belgium, France, Netherlands and Spain), and proposes an innovative approach to exploit the cross-sectoral nature of the sports industry and brings a new vision to the industry.
It defines one final consumer (the sports practitioner) and three main value chains that deliver products and services to these consumers:
i) sport events
ii) sport facilities
iii) consumer goods and services
Building from these value chains and its segmentation, the project will focus on its interaction with 6 traditional sectors:
i)tourism; ii) health; iii) food&nutrition; iv) IT and v) construction and vi) textile.
The Joint Internationalization Strategy will target three (3) third countries, carefully selected taking into account previous market research and consensus with sport clusters’ SMEs. These markets are the USA, Japan and China.
EU4SportsClusters Alliance will have a direct impact on 5 clusters and 823 clusters’ members (493 SMEs and 330 other institutions, such as big companies, technological and research centres, universities, etc.).
- 2 International standard actions to Xina, Japan or USA will be carried out by the end of 2016 and first half of 2017.
- Cooperation agreements to set up Joint international groups to attract new markets will be signed by the end of 2016.
- Reverse missions will be carried out aligned with EPSI (European Partnership for Sport Innovation) major events.
- Study tours to learn from other ESCPs experience in managing international cooperation tools and monitoring methodologies
COOPERATION ACROSS RELATED INDUSTRIES AND SECTORIAL BOUNDARIES
- 6 sectors involved other than sport (tourism, construction, health, food and nutrition, ICT and Textile)
- 3 Cross-sectorial value chains defined (fruit of the combination of the 3 traditional value chains (events, facilities and good/services) and the 6 consumer's segmentation selected.
- 80 Companies participating in the Strategic Workshops (new-value chains)
- 6 Partnership Agreements signed with local partners (at cluster level)
- 48 Antennas in destination markets (supporting structures for the JIS)
JOINT INTERNATIONALIZATION GROUPS
- 5 Number of Groups Set Up
- 15-25 Total SMEs involved in the Internationalization Groups
BUSINESS MISSIONS TO DESTINATION MARKETS
- 2 Missions conducted in third markets (Xina, Japan and USA)
- 20 SMEs taking part in each mission
- 40 Total SMEs taking part in the business missions
- 2 B2B events organised
- 40 Total EU SMEs involved in B2B events
- 40 Non-EU SMEs involved in B2B events
- 7 Cooperation Agreements signed between EU and Non-EU SMEs
REVERSE MISSIONS TO THE EU
- 15 Key counterparts visiting EU (public/private procurers, SMEs, opinion leaders, etc.).
- 5 Cooperation Agreements with counterparts
1 ESSCP’s PERMANENT REPRESENTATION IN EUROPE1
CLUSTER2CLUSTER MATCHMAKING EVENTS
- 2 ESSCP clusters managers taking part
- 10 Cooperation Agreements with other EU clusters
OTHER SOURCES OF FUNDING FOR INTERNATIONALIZATION
- 1 Guidelines on EU funding for the sport industry (2014-2020)
- 3 Training sessions on other funding sources (other EU programmes, national, regional or local funds, etc.)
- 100 SMEs participating in the training sessions
|Name||Sector/Technology fields||Country||Regions||Total no. of members||Total no. of SME|
Business Services, Recreational and Small Electric Goods
Sports and Leisure
Creative, cultural arts & entertainment:›Sports activities, Digital Agenda›e-Health (e.g. healthy ageing), Public health and security›Public health and well-being
Creative Industries, Medical Devices
|European Platform for Sport Innovation||
Education and Knowledge Creation, Textile Manufacturing
Creative products, Sports and Leisure
Creative, cultural arts & entertainment:›Sports activities, Services›Scientific research & development
|Belgium||Région de Bruxelles-Capitale/Brussels Hoofdstedelijk Gewest||23||5|
|Flanders Bike Valley||
Recreational and Small Electric Goods, Textile Manufacturing
Aeronautical technology / Avionics, Composite materials, Nanomaterials
Creative, cultural arts & entertainment:›Sports activities, Manufacturing & Industry›Motor vehicles & other transport equipments, Sustainable innovation›Smart green & integrated transport systems
Blue Growth Industries, Mobility Technologies
|Belgium||Prov. Limburg (BE)||53||47|
|INDESCAT- Catalan Sports Cluster||
Sports and Leisure
Creative, cultural arts & entertainment:›Sports activities
Creative Industries, Experience Industries
Construction Products and Services, Environmental Services, Hospitality and Tourism
Construction methods and equipment, Assessment of Environmental Risk and Impact, Sports and Leisure
Creative, cultural arts & entertainment:›Amusement & recreation activities, Creative, cultural arts & entertainment:›Sports activities, Sustainable innovation›Sustainable land & water use
Creative Industries, Experience Industries, Mobility Technologies