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Green Ict deVElopment
ESCP-4i Status: 
Preparation Phase - Strand1
Start of Partnership: 
Previous initiatives: 
ESCP Pilots 2013: 
ESCP-4i Label: 
ESCP-4i Charter: 
Partnership duration
24 months
Number of partners
Number of SMEs involved
Targeted third countries

Green Ict deVElopment (GIVE) general project objective is to build up strategic cluster partnership in the field of smart green technologies among the three vital industries - automotive, renewable energy and ICT. The smart green technologies encompass all industrial and human activities which generate positive impact to the environment applying Information and Communication Technologies (ICT). Today, traditional manufacturing industries as automotive and renewable energy should find smart solutions to answer to global environmental challenge they face by applying ICT.

GIVE partnership is very challenging because it has eight partners from six different countries, two different European regions and three vital industries.

The specific objectives of the GIVE project are:

• to create a favorable framework for establishing a sustainable cross-industry strategic cluster partnership across Europe among three vital industries- ICT, automotive and renewable energy by implementation of partnership building and collaboration activities.

• to build up sustainable strategic cluster partnership based on development of GIVE internationalization strategy and implementation roadmap .

• to promote GIVE partnership and increase online promotion of GIVE partners by implementation of identity shaping,communication, promotion and online media activities.

Sectoral Industries: 
Technology Fields: 
S3 EU priority areas: 
Energy production & distribution:Power generation / renewable sources
Emerging industries: 
Environmental Industries

The GIVE strategic cluster partnership aims to create sustainable cross-industry, cross-cluster and cross – regional collaboration focusing on development of new value chain in the field of green smart technologies focusing on automotive and transport sectors and on the support of SMEs internationalization on the third markets.

The project idea is to establish sustainable long-term framework for value-added partnership among ICT as a backbone of green smart technologies in the automotive, transport and green technologies sectors.

The GIVE partnership will  achieve its goals applying the following approaches:

  • cross – cluster driven approach creating framework conditions for fostering GIVE partnership collaboration based on identification of common goals, common social media performance, common visual identity , organization of common events  and common working groups ;
  • cross – industry driven approach identifying the common industrial niches for collaboration  in the field of green smart technologies;
  • strategy - driven approach fostering collaboration planning activities for increase SMEs collaboration and internationalization on common targeted third markets.  
Partnership planned events: 
Target GroupTypeEstimated DateCountryCity
Cluster Organisations
Open to SMEs
Matchmaking Event
Cluster Organisations
Open to SMEs
Matchmaking Event
Cluster Organisations
Open to SMEs
Matchmaking Event
North Macedonia
Cluster Organisations
Open to SMEs
Matchmaking Event
Cluster Organisations
Open to SMEs
Matchmaking Event
Matchmaking Event
Cluster Organisations
Open to SMEs
North Macedonia
Partnership other activities: 

During the project implemenation the partnership will organize the following additional activities : 

Focus groups meetings - Three focus groups will be organized on three different topics. The main aim of the focus groups will be partnership building by putting the bases of GIVE cross-industry and cross -cluster partnership focused on boosting SMEs internationalization.


  • Focus group on cross-industrial collaboration;
  • Focus group on barriers of SME internationalization;
  • Focus group on internationalization potential and interested third markets; 

Webinars for internationalization capacity building will be organized in order to create common knowledge and skills on internationalization. 


  • Webinar on digital marketing
  • Webinar on communication skills
  • Webinar on first steps on a foreign market
  • Webinar on internationalization capacity 

​Expected results after project implemenation are: 

  • Developing a GIVE internationalization strategy including GIVE strategic cluster partnership agreement, GIVE internasionalization strategy plan, GIVE implemenation roadmap, GIVE draft financial plan. 
  • Build up strong cross-border cluster cooperation based on developing commercially valuable and trustworthy relations among GIVE partners;  
  • Developing a common marketing, communication and branding strategy and visual identity; 
  • Identified targeted third markets of common interest outside Europe;
  • Foster complementarities among ICT, Automotive and Green technology sectors;
  •  Create common knowledge base for internationalization and marketing in cluster managers and SMEs members; 
  • Establishing strong links among  GIVE partners and SMEs;
  • Initiate local awareness and dialogue on cross-clusters and cross-industry collaboration and SME internationalization in the field of smart green technologies, automotive and ICT 
  • Market Intelligence Report including intelligence gathering, assessment of market trends and opportunities in conjunction with the consortium capabilities and needs. The document will include recommendations on:  Internationalization readiness of cluster managers and SMEs,  GIVE areas of cooperation and complementarity among partners( technological, business, R&D, innovation), Target markets outside Europe  ; ​
Other key partners or networks your partnership is linked with in Europe and in third countries: 
3B ICT Clusters' Network

Partnership composition

Name Sector/Technology fields Country Regions Total no. of members Total no. of SME
Automotive Cluster Bulgaria Automotive

Automation, Robotics Control Systems, Quality Management System

Aeronautics & spaceTransport & logistics, Digital AgendaAutomated driverless vehicles

Digital Industries, Logistical Services
Bulgaria Югозападен (Yugozapaden) 68 28
Green-Tech Cluster Automotive, Construction Products and Services

Energy management

Aeronautics & spaceSpace, Information & Communication Technologies (ICT)Computer programming, consultancy & related activities

Blue Growth Industries, Environmental Industries
Latvia Latvija 55 29
Automobilski klaster Srbije Automotive

Machining (turning, drilling, moulding, planing, cutting), Supply chain

Manufacturing & IndustryBasic metals & of fabricated metals products, Manufacturing & IndustryMotor vehicles & other transport equipments

Environmental Industries, Mobility Technologies
Serbia City of Belgrade 52 40
ICT Cluster of Central Serbia Business Services, Information Technology and Analytical Instruments

Computer Software, Databases, Database Management, Data Mining

Information & Communication Technologies (ICT)Computer programming, consultancy & related activities, Information & Communication Technologies (ICT)Information service activities

Creative Industries, Digital Industries
Serbia Region of Sumadija and Western Serbia 29 20
MASIT - ICT chamber of commerce Information Technology and Analytical Instruments

Cloud Technologies, Computer Software

Digital Agendae-Government (e.g. e-Procurement, e-Participation), Digital Agendae-Health (e.g. healthy ageing)

Digital Industries
North Macedonia Macedonia 80 77
ICT Cluster Communications Equipment and Services, Electric Power Generation and Transmission

Automation, Robotics Control Systems, Broadband Technologies

Digital AgendaIntelligent inter-modal & sustainable urban areas (e.g. smart cities), KETSAdvanced manufacturing systems

Digital Industries, Logistical Services
Bulgaria Югозападен (Yugozapaden) 286 280
Albanian ICT Association Information Technology and Analytical Instruments

Data Protection, Storage, Cryptography, Security, Information Technology/Informatics

KETSMicro/Nano electronics

Digital Industries, Medical Devices
Albania Other 72 60
Cluj IT Cluster Education and Knowledge Creation, Information Technology and Analytical Instruments

Applications for Health, Applications for Transport and Logistics

Blue growthTransport & logistics (incl. highways of the seas), Digital Agendae-Health (e.g. healthy ageing)

Digital Industries, Experience Industries
Romania Nord-Vest 80 55