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Building Effective and Collaborative Partnerships for Business or Social Projects in Africa

In this CUBE IN webinar, you will learn more about how to leverage culture to successfully collaborate on new ventures or projects in Africa.

European SMEs can use Hofstede's six-dimensional model on culture to quickly establish the right understanding and build trust with their potential partners on the continent.

Our speaker, Okey Okere, managing director of Hofstede Insights Nigeria, will illustrate this through case examples comparing selected European and African countries.

In the second part of the webinar, Myriam Munezero, the Chairperson of Think Africa, will present Think Africa's professional service and talk more about sourcing and utilising local knowledge with a focus on the development of African countries.

Find out more and register here.

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