Description
The event will be held under the patronage of the President of the Republic of Bulgaria, Mr. Rosen Plevneliev. The event aims to promote and help build long-term sustainable and fruitful cooperation between business, government and society by launching and developing the concept of Creating Shared Value (Creating Shared Value), presented in the fundamental article of Michael Porter and Mark Kramer " Creating shared value. How to rethink capitalism and unleash a wave of innovation and growth",published in 2011 in the Harvard Business Review.
The concept of Creating Shared Value (CSV) builds on methods of philanthropy and corporate social responsibility, but also provides a comprehensive new model of business conduct, which carries long-term social value to society.
Highlights of the forum:
Evolution in corporate thinking: charity - CSR – shared value;
Implementation of the CSV in corporate strategies and policies, sustainable social practices;
Partnerships in Creating Shared Value;
Shared values and triangle BUSINESS - COUNTRY - EDUCATION.