Description
SAVE THE DATE!
The 2nd free webinar of the "BE BRILLIANT" Academy - CREATING SHARED VALUE BY CLUSTERS - is coming soon!
Thursday, 2nd of July 2020 at 11:00 CET we will discuss with our key expert Alberto Pezzi (ACCIÓ, Government of Catalonia) how creating shared value could represent an innovative cluster strategy towards sustainable development.
This free webinar is organised by our partner Luce in Veneto and you can register here: Creating shared value webinar
--> The meeting will take place in webinar mode through the Zoom platform, once you subscribe you will be sent a link to have direct access online.
Topic:
Clusters represent an ideal context for identifying and implementing shared value initiatives. A pioneering initiative carried in Catalonia in the past three years opens the way for a new generation of shared value projects in line with the 2030 UN agenda for sustainable development and new paradigm combining competitiveness and social progress.
The general approach:
- Shared Value and the need for a new paradigm for economic development
- What’s is the real meaning of shared value and how it works
- How it differs from Social Corporate Responsibility
- Why clusters represent an ideal environment for creating shared value
- How to articulate a Shared Value programme: some inputs from the pioneer example of Catalonia
We will present:
- A general overview of the concept of Shared Value and its importance in the context of sustainable development and the Covid-19 crisis.
- How shared value works and why clusters represent a perfect environment for creating shared value initiatives.
- The example of Catalonia in using shared value as a driver for economic development especially using clusters.
Speaker:
Alberto Pezzi, Director of Competitive Strategy, Directorate General for Industry - ACCIÓ, Government of Catalonia.
