TRACE-KEI 2nd Training and Study visit Programme BUDAPEST
- Feb 01, 2018
- Pinter Zsuzsanna
TRACE-KEI 2nd Joint Study visit and 2nd Training Programme will be held in Budapest in Februrary 5-7.
The 2nd training is targeted to TRACE-KEI clusters’ managers and will cover the topics: Business planning and Cluster branding. It will help the cluster managers to improve their skills in strategic planning, to improve their services, to increase their visibility at national and international level, to give the cluster managers a deeper knowledge about cluster planning and marketing, and to get support in their cluster developing activities. Lectors will be Mr Daniele Rossi for Business planning module and Ms Ildikó Simon for Cluster branding module.
TRACE-KEI 2nd Study visit programme will include the following topics: C2C networking among the TRACE-KEI and the invited HU clusters with the participation of Mr Gál Körmendy, the president of the Hungarian Cluster Association; Designing and implementing SMEs support services - Impact of the services on competitiveness; change management - communication/networking/innovation models, presented by Ms Zita Zombori Cluster Experts; and Internationalization, presented by Mr Enric Pedros, manager of FEMAC Gold Labelled cluster.
The C2C networking will inform the participants on the TRACE-KEI consortium and project’s achievements so far; and on new trends on Hungarian and EU Cluster Developments towards the Excellence; and Inter-clustering in EU level – challenges and opportunities, presented by Mr. Stephan Durm. The aim of the networking module is to create new partnership between the participating TRACE-KEI clusters and the Hungarian clusters.
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