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intellectual property

Intellectual property protection in the food and beverage industry in China

In 2011 China surpassed the United States as the world’s largest consumer market for the food and beverage (F&B) industry. Chinese demand for imported F&B products, fueled by food safety concerns involving domestically produced products such as the 2008 tainted milk scandal, has continued to rise, with around 60% of Chinese consumers preferring foreign brands. This increased demand serves as a boon...Read more
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A roadmap for the Intellectual Property action plan

The European Commission has now published a roadmap on the Intellectual Property (IP) action plan in order to effectively protect and manage the intellectual property of its citizens. The European Union is fighting to assume leadership in key industrial areas , improve the resilience in of its e economy and push forward with the transition to a greener and more digital economy . The European Commission...Read more
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Protecting your IP while Transferring Technology to China

While in the past, European companies came to China to take advantage of low-cost manufacturing for export, more recently, they have come to enter the Chinese domestic market, establish R&D, engage in cooperative development, take advantage of a skilled work force, establish suppliers, and develop long-term partnerships. In order to achieve this, they are often willing to ‘transfer’ their key...Read more
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