EPICENTRE Project Presents Workshop for European Cluster Management Teams on Integrating Strategies into the End-to-End Innovation Process

Submitted by Joan Puate Puy on 14 June 2023

C2C WORKSHOP EPICENTRE_banner_low

The EPICENTRE Project is pleased to announce a workshop aimed at cluster management teams from European clusters, focusing on integrating strategies into the end-to-end innovation process. The workshop, organized by Worsley Acceleration Services, will provide participants with valuable insights into adapting innovation processes for internationalization and creating successful products and services that thrive in diverse markets.
International product or service launches present both challenges and exciting opportunities. Transforming an idea from a eureka moment into a globally successful offering requires businesses to consider internationalization from the very beginning of the innovation journey. This workshop will delve into the innovation life cycle, offering in-depth discussions on the key steps involved in the end-to-end innovation process with a strong emphasis on integrating internationalization strategies. Attendees will gain practical knowledge of the tools and strategies needed to achieve success at each stage.

Key topics covered during the workshop include:
1. Innovation Life Cycle: Understanding the various stages involved in the innovation process and how they contribute to overall success.
2. New Product Introduction: Exploring effective approaches to introducing new products or services to the market.
3. Successful Launches: Learning from real-world examples of successful launches and identifying key factors that contribute to their triumph.
4. Business as Usual: Navigating the challenges of maintaining innovation and sustaining business growth in a dynamic market environment.

The workshop will feature esteemed speaker Iolanda Marchueta, Ph.D., Senior Advisor, and Professor. With over 25 years of international experience in the Biopharma Industry & Health Care sector, Iolanda brings a wealth of knowledge in R&D, product launches, and business models. She is renowned for her expertise in leading cross-functional, cross-cultural, transversal teams and has spearheaded over 150 launches worldwide, ensuring timely and successful outcomes.
Iolanda Marchueta's dedication and contributions have earned her numerous accolades, including Teaching Excellence, CEO Awards, Team Hero, Return to Growth, Exceptional Leadership, and Outstanding NPI Success. As an independent consultant, she provides services in the Healthcare/Pharma Industry, Management, and Innovation, leveraging her passion and expertise to deliver impactful results.

Don't miss this exclusive opportunity to gain valuable insights into integrating strategies into the end-to-end innovation process. Join us at the EPICENTRE Project workshop organized by Worsley Acceleration Services.
For more information about the workshop and to register, please visit https://www.clusterdigital.cat/events/cluster-to-cluster-workshop-produ…

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